Today, our task is to train and empower local church and ministry leaders around the world for evangelism in the digital age.
Jesus spent his life where the people were – in the marketplace, the temple square, and social gatherings like weddings. Today, hundreds of millions of people are engaging in media; from social media like Facebook, Twitter, and Pinterest, to video games, broadcast radio and TV, and movies.
As a result, if we’re going to reach the next generation on a global basis, we need an effective strategy for using technology and media to share a message of hope.
Influence Lab focuses on three key areas
A global strategy for training a new generation of Christian media professionals.
Through partnerships with the largest Christian media organizations around the world, as well as international broadcast media platforms, we have created a global network for training the next generation of Christian media professionals.
Our partners include: Christian Media Australia, The South African Christian Media Association, Comunicadores Hispanic Media Conference, COICOM (South and Central America), Christian Media of Russia,
The Young Creative Leaders Conference (India), European Christian Media, National Religious Broadcasters (USA), and smaller organizations in countries like Indonesia, Madrid, Thailand, Eastern Europe, the United Kingdom. Broadcast partners include the SAT-7 satellite network (Middle East), Indovision (Indonesia), God-TV (Europe), Australian Christian Channel, Theovision (West Africa), and many local radio and TV stations, and Internet ministries.
A short term missions program designed for media and communication professionals.
This idea started with a single conversation Phil Cooke had with the manager of a Christian radio station in Bangkok who said:
As wonderful as they are, the last thing I need is another short term mission trip from a high school youth group, people helping to build houses, or even traditional missionaries. The truth is, if I had a web developer for two weeks to help us update our Christian radio station’s website here in Thailand, it would transform our ministry.
That conversation sparked a passion to connect communication and technology professionals with urgent mission needs around the world.
From Christian media professionals who have spent their career sharing the gospel through media, to Hollywood professionals who have free time between major movies or network TV production.
No other organization in the world has the ability to accomplish that goal.
UNIVERSITY LEVEL INTERNSHIP
A university level internship program based in Hollywood to train the next generation of Christian media professionals.
Hollywood is ground zero for global culture. As a result, we want to assist the film and media programs at Christian colleges and universities to place their students into the heart of the most influential industry in the world.
We have already made an agreement with Asbury University, and are in discussions with Oral Roberts University, Moody Bible Institute, Southeastern University, Cornerstone University, Liberty University, and others.
The goal is to lead a joint internship effort that would give university film and media students across the country the experience and opportunity to work at a major film, television, or other media studio.
ENERGIZE GLOBAL EVANGELISM
The goal of The Influence Lab is to energize global evangelism in the same way as the great Victorian era missionary movement of the 19th century. At that time, revolutionary advances in transportation, medicine, and communications allowed an explosion of mission outreaches to the most distant corners of the globe.
Today, in a similar way, the digital revolution is transforming our ability to reach the world for Christ.
Some of Our Ministry Partners
Board of Directors
Phil Cooke, Ph.D.
Dawn Nicole Baldwin
Influence Lab Founders
Phil Cooke, Ph.D. An internationally known writer and speaker, Phil Cooke has produced media programming in nearly 50 countries around the world. During that time – through his company Cooke Pictures in Burbank, California – he’s helped some of the largest nonprofit organizations and leaders in the world use the media to tell their story in a changing, disrupted culture.
According to former CNN journalist Paula Zahn, Phil is rare – a working producer in Hollywood with a Ph.D. in Theology. He’s appeared on NBC, MSNBC, CNBC, CNN, Fox News, and his work has been profiled in the New York Times, The Los Angeles Times, and The Wall Street Journal.
His book “One Big Thing: Discovering What You Were Born to Do” helps you find the great purpose and calling for your life – and was named by the Washington Post as one of the Top Five Business Books for 2012. His new book is “Unique: Telling Your Story in the Age of Brands and Social Media.”
He’s lectured at universities such as Yale, University of California at Berkeley, UCLA, numerous Christian universities, and is an adjunct professor at the King’s University in Los Angeles. In addition to writing his blog at philcooke.com, he also blogs for The Huffington Post, and is a contributor to Fast Company, Forbes.com, and FoxNews.com.
Influence Lab Founders
An actress, businesswoman, writer and speaker, Kathleen is a founding partner (with husband, Phil Cooke) and VP at Cooke Pictures in Burbank CA. Kathleen is responsible for casting and providing creative consulting for projects and productions which include some of the leading nonprofits and ministries in the country.
She is an adjunct university professor focusing on developing a media and entertainment industry internship program for various universities. She is on the advisory board for the Hollywood Prayer Network and Hollywood Connect and is the former director for the West Coast/Hollywood chapter of Christian Women In Media Association. She is an international speaker focusing on faith, media and culture.
We'd love to hear from you
818-303-2424 / [email protected]
You Can Make A Difference!
To change the world, change the media
For the first time, we have the opportunity to actually redefine mission strategy and global evangelism in the digital age.
Your prayers and your financial support will help us train and empower local church and ministry leaders around the world for evangelism in the digital age. Every dollar you give will make a dramatic difference. Just Donate Here to make your contribution to empower the Church to transform the world through media.
To change the world, change the media.